Apple’s $230 Crossbody Sock: What’s the Deal?
Tech giant Apple has quietly launched its most puzzling accessory yet: the FineWoven Crossbody Sock. Priced at $230 (₹19,000 in India), this “ultra-premium” sock doubles as a minimalist crossbody bag, complete with a discreet Apple logo.
Why a $230 Sock? The Backlash Explained
Dubbed “peak tech-brand absurdity,” the sock has sparked viral mockery online. Critics highlight its impracticality:
– Costs more than Apple’s Magic Mouse or AirTag holders.
– Social media jokes: “For ₹19K, I could buy 380 regular socks!”
– Comparisons to Apple’s infamous $999 monitor stand.
Apple’s Strategy: Brand Exclusivity Over Utility
Analysts argue this isn’t about function—it’s about status. Apple’s loyalists often buy logo-driven products, from $19 polishing cloths to Hermès Watch bands. Tech analyst Riya Mehta notes, “This is about testing how far brand loyalty can stretch.”
Will the FineWoven Sock Actually Sell?
History suggests yes. Limited-edition drops and influencer hype could turn it into a cult item. But for most, it’s a symbol of tech luxury gone rogue—especially during a global cost-of-living crisis.
Final Take: Genius or Tone-Deaf?
Apple’s sock epitomizes its blurred line between tech and fashion. Whether it’s innovative or absurd depends on your wallet—and your tolerance for brand hype.
Would you buy Apple’s $230 sock? Share your thoughts below!
[CATEGORY] Tech & Lifestyle
[SLUG] apple-230-dollar-crossbody-sock
[TAGS] Apple, luxury tech, fashion fail, viral news, absurd products
